PROGRAMMATIC ADVERTISING INTERVIEW QUESTIONS – TARGETING
Digital Content Label is available for which of the following Targeting ? Demographic Targeting Ad Position Targeting Brand safety targeting…
Programmatic Advertising Interview Questions – Beginners – Basics of Programmatic Advertising
1) The level of Coding knowledge require to run Programmatic Ad campaigns? a) Expertise b) Intermediate c) Basic d) Not…
FREQUENCY CAPPING 360
Frequency and Creatives: When you browse online, you might have seen the same ad multiple times. It’s okay if you…
Optimization Schedule for Ad Campaigns – Programmatic Advertising and others
After you’ve set up, launched, and optimized your campaign, you’ll need to know when to optimize and how frequently you…
Optimization of Campaigns that Drive action
DRIVE ACTION CAMPAIGN: Action: When a user does actions like signup, product purchase, form filing etc CPA means cost per…