- Cookieless Advertising
- Brand safety
- Mobile-First
- Mobile Games – The Heaven for Programmatic Ads
- In-game tokens and coins
- First-Party Data
- The White Label Software- The Control Room
- Rise of Digital Out of Home (DOOH)
- In-Housing
- Programmatic Audio
- Renewed Emphasis on Creative Advertising
- Continued Focus on Ethical Advertising
- OTT and CTV Ads
- Voice-Activated Ads
- Contextual Advertising
- 5G Boosting Programmatic Industry
By DWS
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